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The following is a roundup of free banner services to promote your site, as well as free banner designers and other banner resources on the Web. We've also taken a look at several of the banner services that claim to pay you money.
Many banner services operate in following manner: you submit a banner graphic to them that is typically 468 by 60 pixels. You then agree to display banners of that service's other members. In return, your banner is displayed on other sites (usually at a 2 to 1 ratio: that is, every time you display a banner twice on your site; your banner is displayed once elsewhere). If you need a free banner for your site, go here. Other free banner-making services are listed below.
Please send us E-mail if you'd like us to list a banner service or if you find a dead link.
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 DirectLeads - A solid lead generation network, DirectLeads offers a reliable way of earning revenue for your Web site. DirectLeads offers many appealing offers that pay you either per click or per lead. They have an excellent administration center that displays real-time stats, so that you may quickly see how much you're earning. We also like their banner rotation feature, which ensures that the banners that you display never get stale.
- Associate-it.com - The largest roundup of its kind that we've seen yet, Associate-it.com rates and reviews over 860 associate, affiliate, bounty, referral and revenue sharing programs across the Web. A must-visit site if you're looking for the best way to generate revenue for your site. The site is constantly updated and is helpfully broken down into categories, ranging from advertisting to marketing to shopping to travel. There's also a free biweekly newsletter that you may sign up for that offers the latest news on associate programs.
 AssociateZone.com - There are many Web site affiliate programs out there these days. But which ones are worthwhile? This site rounds them up and offers reviews and descriptions of each program. Here, you can learn how to earn revenue from your site or how to start your own affiliate program.
- Websponsors.com - If you want to earn revenue with your Web site, this is the place to go. WebSponsors.com is by far the most reliable, competent and trustworthy Web site revenue program on the Web. Since launching in April 1998, WebSponsors.com has emerged as the top results-based Web ad network. TheFreeSite.com has been a member of WebSponsors.com since June, 1998 and we've found them to be by far the best service of their kind. (Highly recommended).
- Animation Station - This site will make you a free custom banner. There are over 600 templates to choose from here. They say their turnaround is "under a day" currently. If they make a banner for you, you're required to linkback to them somewhere on your site.
- buttonXchange.com - A new free link exchange service, buttonXchange.com makes use of 88-by-31 pixel buttons, rather than full-sized banners. Simply sign up and submit your button and it'll be displayed randomly on other participants' pages. buttonXchange.com offers real-time statistics, so you can see how your button is performing. They offer a selection of blank buttons that you may use (you'll need to add your own text, which you can easily do in any graphics program). (No adult sites allowed).
- Click2Lead - Looking for an affiliate program for your Web site? Click2Lead offers a good roundup of programs that generate revenue, either on a pay-per-click or on a pay-for-lead basis. Lots of categories are listed here, including automotive, books, business, clothing, family, food, games, shopping and more.
- Cyberbounty - A solid, free affiliate program, Cyberbounty pays you for displaying their sponsors' banners on your site. There are plenty of good offers to choose from here (many of which we've not seen elsewhere). Cyberbounty also supports mailing lists and E-zines.
- AssociateCash.com - So you want to make some money off your Web site, huh? Well check out Dan Oakeson's good roundup of associate programs on the Web. These companies will pay you to display their banners on your pages. Find out the details on each program and whether they deliver here.
- PowerExchange - A promising new free banner exhange program to help you promote your site. PowerExchange offers a 4:5 ratio and offers you the chance to target your banners. They offer real-time traffic reports and ready-made banners, if you don't have one made up already. Your banner here will be 468X60 pixels. (They're currently offering 250 free exposures when you sign up).
- Banner Crafter - So you've joined a banner affiliate program. And now, you want a really eye-catching banner to draw in traffic. Banner Crafter is the solution. This advanced freeware banner creator has a fairly steep learning curve (mainly because it offers so many bells and whistles). But if you spend some time with it, you can create amazing animated (or static) banner images. By far the best program of its kind. (2.5 megabytes). For Windows 98/95 and NT.
 ClickTrade - Popular, first-of-its-kind service that allows you to set up your own affiliate program and reward your affiliates on a pay-per-lead or sale basis. You can browse through their large directory to find sites that'll pay you to link them. Over 120,000 Web sites participate in ClickTrade, (now owned by Microsoft).
In January, 2000, ClickTrade announced that it is phasing out pay-per-click programs in lieu of pay-per-lead and sale-based affiliate programs.
- The Pop-up Exchange Network - With this unique free banner exchange, you can promote your site with "Pop-up Internet Commercials." Your ads with this service can be animated and can stream live audio and music without the use of plug-ins. This is an innovative service and their "talking" banners will definitely grab your visitors' attention. Currently, they're offering all new sign-ups a free copy of Debit Express E-Commerce Solution, "a $195 value," which allows your site to accept checks over the Net.
- Palm Pilot Banner Exchange - This free banner exchange is geared toward PalmPilot Web sites. They offer a minimum of 30 banner impressions every two weeks. Your banner here will be 468X60 pixels in size (and under 10 kilobytes in size).
- Free Link Exchange banners - Are you a member of Link Exchange? This site will create a free 468-by-60 pixel static banner for you. From the popular free graphics resource, Gifart.com.
- Refer-A-Site - This free banner exchange offers a new twist: you can add sound effects to grab your visitors' attention. No plug-ins are required to hear the sound. The sound clip is played when a visitor moves their mouse over your banner. For every two visits to your site, you'll receive one free advertising credit. Your banner here will be 468X60 pixels. Join now and you'll get 1,000 free advertising credits.
- TeknoSurf AdWave - Here's a fast-growing entry in the league of advertising banner services that claims to pay Webmasters for displaying their banners. TeknoSurf promises "up to 20 cents" per unique click and $5 for each Web site you refer to them, who signs up, and is accepted into the program.
- Four Corners Effective Banners - Just signing up for a banner service is only a small part of promoting your site. In order to draw hits with your banner, you need an effective design. This site is the best we've seen for offering tips on making a banner that people will want to click on. They even display a list of the Web's most successful banners, so you can get an idea of what works.
- MagnaGrafix - If you've signed up with a banner service, then you can get Brian to make a free static banner for your site. If he creates a banner for you, he requests that you link back to his site.
- Link-Me Banner/Reciprocal Links Exchange Database - One of the best ways to promote your site is through reciprocal links. This resource is a good place to start. This site also lists over 500 "free-for-alls," which are basically bulletin boards that you can add your site to (and believe it or not, they do pull in traffic).
- The Banner Generator- If you subscribe to a banner service, you'll need to make up a banner, which this site provides for free. Check out these examples. This service works with WebTV.
Links last verified April, 2000. If you find a dead link or would like to submit a new link,
please send us an E-mail.
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